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SEO ADVICE Pay per performance SEO is starting to become a more popular form of SEO because it allows companies to manage their risk, but does it necessarily work? A SEO company working on a pay per performance basis will be incentivised to deliver on the objectives set. This can mean you get a bargain and free SEO for the first few months. Potential Negatives A SEO company will usually charge slightly more money for a pay per performance campaign becaus they are taking more of the risk. If your campaign is......

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