Today: April 18, 2021 5:07 pm

Email Marketing

You have the customers, we have the techniques to talk to them effectively!

Email marketing allows you to communicate with your customers, or prospective customers, to help build lasting and mutually beneficial relationships.  With our Glasgow based email marketing team we will assist you to target your audience and service their needs with relevant and timely content.

Take someone like Martin Lewis, his brand – Money Saving Expert – has grown to over 10 million recipients receiving his newsletter. This has happened because he’s become known for his trusted advice, great money saving tips and valued added service. But, he didn’t invent email marketing; he just knows how to successfully implement his email marketing campaigns. He understands his audience – what they want and expect. By delivering on these expectations the email marketing campaigns grow exponentially.

With email marketing it’s about quality, not just quantity. We want to grow an audience of people who read, click, care and share.  If that’s what you want, then we want to talk to you!

10 Reasons to Use Email Marketing

  • Gain Feedback as part of an after sales service
  • Promote your products and services
  • Offers & discounts
  • 100% delivery! Alternative promotional techniques aren’t always reliable to share your message. But as long as your audience’s email is active, you can be sure your message will be received.
  • Measurable: It’s great to see how many people have actually opened and read your email, but we can even measure the percentage of people clicking links. Email marketing is highly measurable, which is why it’s perfect to form part of your marketing strategy.
  • Frequency: 91% of people check emails at least once a day, whether it’s at work or personal, so you know your message is reaching your target recipient.
  • Conversions are much higher in email marketing than other forms of marketing. People spend longer on your website and are much likely to purchase.
  • Competitions
  • It’s significantly harder to gain a new customer than it is to keep an existing one. Email marketing is great for customer retention
  • Email word of mouth service. How frequently do you receive an email and send it to your friend, partner or family member because you think something in it is relevant? This is email word of mouth! We receive a deal, offer, promotion or suggested product and ponder “what would the wife think?” or “my husband was looking for something just like this”.
Get In Touch

Get In Touch

Let’s grab a hot beverage and talk about an email marketing campaign for your brand! Drop us an email today and we’ll get in touch.

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