Search Engine Optimisation
Search engine optimisation is the process of getting your website to naturally rank on page one of Google for your chosen keywords. We know exactly how to make this happen so that your website can drive more profitable traffic, resulting in an increase in enquiries.
How to become number one on search engines
Search engine optimisation has been a popular route for businesses to attract new customers for the past twenty years. The objective of search engine optimisation is to become number 1 on search engines for your key phrase. The competition for each keyword will depend on how complex it is to rank first on Google.
North Star Marketing offer UK search engine marketing services, including search engine optimisation.
Our online services?
North Star’s online marketing team specialise in paid search and search engine optimisation. The difference between these two categories is that paid search is a short term advertising campaign on a search engine with the goal of delivering enquiries quickly. You can generally see the adverts along the top of Google or down the right hand side of the search results.
Our expert search engine optimisation team focus on getting your website to number one on the major search engines naturally. This is a medium to long term strategy and requires constant work and perseverance in order to get your site to number one.
Why is online marketing important?
Search engines, such as Google, have an instrumental part to play in modern day business. Many businesses will ‘Google’ to find new suppliers and start new relationships whilst consumers may use the search engines to find companies offering products and services they require. Online marketing is a cost effective method to create new leads which can turn into sales.
North Star’s online marketing
Our online marketing team has worked with some of the UKs largest brands and were pivotal in delivering success.
We work closely with your organisation to understand your values and market positioning and our approachable staff will be in regular contact to ensure we get the most out of your campaigns.
If you don’t have a website our web developers can help you build a website so you can grow your business.
How are we different?
North Star is different to most search engine marketing companies. We have developed our own search engine optimisation tools, enabling us to efficiently maximise your website’s potential. The tools we use ensure we optimise your website quickly but effectively. This efficiency means we are less expensive than other competitors however no less effective at meeting your website objectives.
For more information about search engine marketing please contact North Star where an experienced SEO expert will be glad to help.